Beata and I have been getting into an unhealthy routine with food and we're having trouble getting out of it. When ever we diet, one cheat day is enough to send us off the rails. Because of this, we're going to build a tool to help us and others who have similar problems.

This tool will assist people in figuring out what they can eat based on what they think is important. People should be able to manage their food easily and on their own terms. Whether they want to lose weight, save money or lower their environmental impact, they decide.

Today, Beata and I will start work on Mempkin - a flexible, non-judgy app that can help you with food. Our intention is to make a simple and sound app that people enjoy using. If it's useless or confusing, we're not doing our job.

We're under tough constraints, as we're self funded and have no income. We have a few months worth of savings to deliver something of value to people. Being able to take on this task is a privilege, and something we would like to share. If you're interested in a two person team who show up, face problems head on and respect simple solutions, you're welcome to join us. We'll be sharing our thinking behind the development of Mempkin, while on the road to getting it out the door.

Matt + Beata